Fleur de sel

Fashion

To reinforce the brand’s universe by a smart and fashionable iconographic choice and to create a coherent graphic charter.

The Cape Cod spirit and the Hamptons’s elegance are expressed though a photographic style full of nuances. The colour code in grey and blue monochrome offers a resolutely sensual and feminine universe.

For the launching of the autumn/winter collections, Vu Par Digital created a site dedicated to the brand’s colours. A site to follow Fleur de Sel’s seasons.

Fashion